Measure · SignalKit
Which post sent the people who paid?
Page views flatter you. One script tag, no cookies, no account: see who arrived, on which line, and which line carried the ones who paid.
papercrane.example
3 on the platform now
- Visitors
- 3,654▲up 54%
- Revenue
- $2,519▲up 65%
- Converted
- 4.2%▼down 11%
- X893$79
- ChatGPT248$535
- Newsletter199$793
A sample board, on made-up traffic.See the whole board ↓
A board with the money on it.
This one runs on made-up traffic for a made-up product. Sort Arrivals by revenue: the loudest source is not the one that pays.
papercrane.example
3 on the platform now
- Visitors
- 3,654▲up 54%
- Revenue
- $2,519▲up 65%
- Converted
- 4.2%▼down 11%
- Revenue / visitor
- $0.69▲up 6.8%
- Bounce rate
- 55%no change
- Session time
- 1m 35s▲up 1.2%
Last 30 days, against the 30 days before.
Visitors per day
Show as a table
| Day | Visitors | Revenue |
|---|---|---|
| Sun, Sep 6 | 68 | $108 |
| Mon, Sep 7 | 116 | $0 |
| Tue, Sep 8 | 121 | $58 |
| Wed, Sep 9 | 109 | $137 |
| Thu, Sep 10 | 115 | $0 |
| Fri, Sep 11 | 102 | $29 |
| Sat, Sep 12 | 70 | $79 |
| Sun, Sep 13 | 80 | $29 |
| Mon, Sep 14 | 130 | $29 |
| Tue, Sep 15 | 127 | $403 |
| Wed, Sep 16 | 114 | $116 |
| Thu, Sep 17 | 107 | $116 |
| Fri, Sep 18 | 115 | $87 |
| Sat, Sep 19 | 83 | $108 |
| Sun, Sep 20 | 79 | $0 |
| Mon, Sep 21 | 116 | $58 |
| Tue, Sep 22 | 109 | $137 |
| Wed, Sep 23 | 131 | $29 |
| Thu, Sep 24 | 123 | $29 |
| Fri, Sep 25 | 122 | $108 |
| Sat, Sep 26 | 394 | $58 |
| Sun, Sep 27 | 229 | $79 |
| Mon, Sep 28 | 163 | $137 |
| Tue, Sep 29 | 138 | $79 |
| Wed, Sep 30 | 151 | $29 |
| Thu, Oct 1 | 119 | $137 |
| Fri, Oct 2 | 127 | $195 |
| Sat, Oct 3 | 97 | $0 |
| Sun, Oct 4 | 93 | $145 |
| Mon, Oct 5 | 6 | $0 |
Arrivals
- X8932.2%$79
- Google5554.3%$411
- Direct5485.1%$398
- Hacker News4750.4%—
- Reddit3231.9%$108
- ChatGPT2489.3%$535
- Newsletter19917%$793
- github.com1593.1%$137
Pages
- /1,803
- /pricing977
- /docs865
- /changelog828
- /blog/folding-guide711
- /docs/install474
- /blog/why-we-fold326
Landed on
- /1,5583.0%$419
- /pricing5757.0%$751
- /docs4666.9%$743
- /changelog4105.9%$440
- /blog/why-we-fold3260.6%—
- /blog/folding-guide3192.5%$166
Places
- United States1,2173.8%$701
- United Kingdom3742.7%$108
- Germany3375.3%$274
- India3032.6%$137
- Canada2324.3%$282
- France2124.7%$108
- Australia1505.3%$195
- Brazil1484.7%$158
Machines
- Desktop2,5054.1%$1,573
- Mobile1,0064.6%$838
- Tablet1433.5%$108
Goals
- purchase6161$2,519
- signup153153—
Demo data, built from a fixed seed. It goes through the same counting as a real site; its days are cut at midnight UTC, yours are cut on your own clock.
A live pill for your own site.
Show the numbers where your visitors are. One line of HTML puts this on any page: who is on your site right now, visitors in the last 30 days, and a way through to your board.
The pill above is a sample on the demo’s made-up traffic; yours shows your own numbers.
How it counts.
Five rules. Everything on the board is worked out from the same hits, so the numbers agree with each other.
The country comes from the network edge that receives the hit. A rotating hash cannot follow one person across days, so over a month the visitor count is the sum of each day’s visitors.
What you get.
One tag, under 3 KB
Unminified and readable: view source and check what it sends. No dependencies and no cookies. The only identifier is the daily hash described above.
Goals in one attribute
Put data-sk-goal on the button that matters, or call signalkit("purchase", { revenue: 29 }) when the payment clears. The amount is added up as you send it.
A board, private or public
Visitors, revenue, conversion, bounce and session time against the period before, with arrivals, pages, places and machines underneath. The link is the login until you choose to make it public.
Free to 10,000 hits a month
Per site. Past that the counter stops until the month turns over. Nothing already counted is deleted.
The board shows where it leaks.
SignalKit tells you which page loses people. A Landing Sprint rebuilds that page, with a trust card attached before you post.